Why Soft Lift Mascara?

Instead of a heavy, stiff feel: Lightweight, flexible wear

Instead of an overly dramatic finish: Soft, natural-looking definition

Instead of a complicated routine: Easy everyday application

Created with comfort and sensitive-eye needs in mind

Customer Reviews

Based on 33 reviews
100%
(33)
0%
(0)
0%
(0)
0%
(0)
0%
(0)
A
Audrey R
Mascara for my sensitive eyes

I'm often hesitant to test new mascaras because my eyes are sensitive, but I adore this one. No flaking, and most importantly, no annoyance! This product will undoubtedly be a long-term fixture!

M
Melissa
Always my favorite

Nice and natural, non irritating.

L
Lisa G
Wonderful products

I love Reillie products and this mascara is great! And smells amazing!

M
Mk
Mascara!

I have been using this mascara for years. Love it. Keep coming back to order more.

L
Lilly
Mascara

Love this mascara !! Doesn't clump or flake & smells incredible !!!

GENTLE BEAUTY, POWERED BY PLANTS

FREQUENTLY ASKED QUESTIONS 

Is Soft Lift Mascara created for sensitive eyes?

Soft Lift Mascara was created with sensitive-eye needs in mind. Its lightweight, water-based formula provides soft definition without a heavy or stiff feeling. Because sensitivities vary, we recommend reviewing the complete ingredient list and discontinuing use if irritation occurs.



Can I wear it with contact lenses?

Many customers may find the lightweight, water-based formula comfortable for everyday wear. However, individual sensitivities vary. If you wear contact lenses or have particularly sensitive eyes, review the ingredients and consult your eye-care professional if you have concerns.

Is Reillie Beauty vegan & cruelty-free?

Absolutely! We’re proud to be certified by PETA. At Reillie Beauty, cruelty-free isn’t just a label - it’s a core part of our philosophy. We never test on animals, and we only use ingredients that haven’t been tested on animals either.

What type of lash look does it create?

Soft Lift Mascara creates soft, naturally defined lashes. It helps lift and separate without producing a heavy or overly dramatic look.

Is it buildable?

Yes. Apply one coat for soft, natural-looking definition or add additional coats until you achieve your desired look. Allow each coat to dry briefly before adding another.

Does it flake or clump?

The lightweight formula is designed to apply smoothly and provide soft definition without clumping or flaking. For the best result, apply thin coats and allow each coat to dry briefly before layering.

Is it waterproof?

No. Soft Lift Mascara is not waterproof. It has a lightweight, water-based formula created for comfortable everyday wear and easy removal.

How do I remove it?

Gently remove Soft Lift Mascara with warm water and a mild cleanser. Avoid rubbing or pulling the delicate eye area.

What is your return/exchange policies?

We want you to feel confident when choosing Reillie Beauty. If you are not satisfied with your purchase, please contact us at hello@reilliebeauty.com within 30 days of receiving your order so we can help.

Products may be opened for inspection but must remain unused and be returned with their original packaging. For hygiene and safety reasons, products that have been applied, swatched or otherwise used cannot be returned.

Customers are responsible for return shipping costs, and original shipping charges are nonrefundable. Approved refunds will be issued to the original payment method for the price of the returned product.

If your order arrives damaged, defective or incorrect, please contact us with your order number and photos of the issue.
We’ll be happy to make it right.

Your comfort and happiness matter to us. Thank you for supporting Reillie Beauty.

YOU MIGHT LIKE